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    While you might appreciate the warmth that the summer period brings, the heat can get a tad unbearable. Trying to catch some shut-eye in an unbearably hot room can be a traumatic experience. Excessive sweating has you practically glued to your sheets in the confines of your hot and
  • Lendlease Successfully Launched Highly Anticipated First Residential Property in Singapore

    Australia-based Lendlease finally entered the residential property market in Singapore with the launch of Park Place Residences as its first housing project in the region. The development will be part of the Paya Lebar Quarter, a sprawling 3.9-hectare mixed-use development. Although Park Place Residences is its debut project in

Saving Social: Manage Consumer Burnout on Social Media

One possible reason the engagement on your Facebook page is slowly dropping is burnout. This is when your followers feel extremely tired of the content they see online. Eventually, this makes them withdraw altogether from social networking

Top On-Page SEO Techniques to Bolster Ranking

Your search engine optimization or SEO campaigns have various aspects, one of which is on-page. This provides your website a much-needed boost in rankings and user conversion. These are the reasons you should have a team devoted

4 Search Engine Optimization Techniques for Small Businesses

Search Engine Optimization (SEO) involves the process of refining your site, so it attracts organic traffic. It makes sure the content of your website appeals to what your potential customers search online. This way, your website becomes

2018 Digital Marketing Trends: What Works Best Right Now

Digital marketing trends come and go. What worked in the past year might not work right now. The same is true for 2018’s trends. Before taking advantage of digital marketing in Dallas, TX, keep the following in

Best-Performing Categories of Marketing Emails for the Travel Industry

There are several platforms available for digital marketing. Email marketing is, however, still one of the best-performing digital marketing platforms. Making it work for your hotel or travel agency requires having a concrete strategy and clear execution plan. Email

Online Marketing Strategies for the Different Stages of the Travel Cycle

There are various stages a traveler goes through before booking a holiday with a travel agency. Having a one-size-fits-all outlook for marketing your travel packages are not going to be effective. You should tailor your online marketing

3 Things That Define the Elements of a Good Graphic Design

In marketing and advertising, sometimes what you say does not matter. There are times when how the message is visually crafted actually matters. This is why graphic design is an important factor in marketing communications. Brands and

Why Businesses’ Online Presence Should Be “Human”

Social media has become an integral arm of marketing. Experts in Philippine social media use, such as Online Philippines Corp., point out that it is still growing. In this regard, harnessing this growth requires building a better

How to Find the Right Digital Marketing Agency for Your New Business

The digital marketing business is not a one-size-fits-all. As a business owner, you have to realise that you need to be meticulous when it comes to choosing the right digital marketing agency for your needs and goals. Here are

How to Get Started with Video SEO

A video is currently the most popular type of content that users consume online, simply because it’s easier to skim through instead of having to read written text. But as it is with written content, users either