• These Ideas Improve Your Landing Pages

    Are you looking for ways to boost your website’s efficiency and conversion rate? One way to do so is to improve landing pages. The latter makes the first or even lasting impression on your intended audience. It also provides you with the opportunity to close a deal and make
  • Beat The Summer Heat With 2 Highly Effective Steps

    While you might appreciate the warmth that the summer period brings, the heat can get a tad unbearable. Trying to catch some shut-eye in an unbearably hot room can be a traumatic experience. Excessive sweating has you practically glued to your sheets in the confines of your hot and
  • Lendlease Successfully Launched Highly Anticipated First Residential Property in Singapore

    Australia-based Lendlease finally entered the residential property market in Singapore with the launch of Park Place Residences as its first housing project in the region. The development will be part of the Paya Lebar Quarter, a sprawling 3.9-hectare mixed-use development. Although Park Place Residences is its debut project in

Best-Performing Categories of Marketing Emails for the Travel Industry

There are several platforms available for digital marketing. Email marketing is, however, still one of the best-performing digital marketing platforms. Making it work for your hotel or travel agency requires having a concrete strategy and clear execution plan. Email

Online Marketing Strategies for the Different Stages of the Travel Cycle

There are various stages a traveler goes through before booking a holiday with a travel agency. Having a one-size-fits-all outlook for marketing your travel packages are not going to be effective. You should tailor your online marketing

3 Things That Define the Elements of a Good Graphic Design

In marketing and advertising, sometimes what you say does not matter. There are times when how the message is visually crafted actually matters. This is why graphic design is an important factor in marketing communications. Brands and

Why Businesses’ Online Presence Should Be “Human”

Social media has become an integral arm of marketing. Experts in Philippine social media use, such as Online Philippines Corp., point out that it is still growing. In this regard, harnessing this growth requires building a better

How to Find the Right Digital Marketing Agency for Your New Business

The digital marketing business is not a one-size-fits-all. As a business owner, you have to realise that you need to be meticulous when it comes to choosing the right digital marketing agency for your needs and goals. Here are

How to Get Started with Video SEO

A video is currently the most popular type of content that users consume online, simply because it’s easier to skim through instead of having to read written text. But as it is with written content, users either

3 Questions to Ask Your Prospective SEO Consultant

Many businesses today have a website to extend their reach well beyond their locality to reach a more global audience. Key to success when it comes to sites is being able to beat the competition in the

4 Tips for Website to Make Good First Impression

Just like in a job interview, a website should make a good first impression on visitors. If the site does not make a good impact on the visitors the first time, there is a lesser chance that

Effective Online Brand Positioning Tactics

The way you position your brand will affect its effectiveness and may define how your target audience perceives it. This can make or break your business. You can enlist the aid of marketing agencies in Utah such as

Why SEO is Still Effective for Marketing and Promotions

Despite the boom of social media sites, many businesses still rely on good old SEO marketing to reach their target market. True, search engine optimization tactics have been around since the advent of web browsers and may